Perspectives on communications strategy, thought leadership and the evolving media landscape.

Kraig Smith 7/9/20 Kraig Smith 7/9/20

New Frontier Data’s Trailblazing New Offering Combines Digital Marketing and Cannabis

PR Return client New Frontier Data announced the cannabis industry’s first advertising data exchange connecting mainstream product advertisers to cannabis consumers.

Kraig Smith 6/15/20 Kraig Smith 6/15/20

Cannabis’ PR Problems & Your Brand Solutions

Cannabis is no stranger to bad PR; its negative portrayal has been a catalyst for social inequity, economic issues and countless other problems. So, how can PR professionals help businesses within the cannabis industry move beyond serious stigmas, spotty legality and a long-standing fight for and against Schedule I classification?

Kraig Smith 5/27/20 Kraig Smith 5/27/20

New Frontier Data Webinar Today on "Unpacking the CARES Act: Opportunities For Hemp Operators"

Today, longtime client New Frontier Data is hosting a free webinar called Unpacking the CARES Act: Opportunities For Hemp Operators, and PR Return is the presenting sponsor.