With the world a bit AI-crazy right now, we thought it would be a fun exercise to have ChatGPT act as the CEO of a tech company for a mock interview and then analyze what it did well and what it needs to work on before future interviews.

Many companies eventually face a point where they must address topics in interviews they’d rather not. No matter what it is, though, the truth matters and lying to a reporter is never a good approach.

To get the most value out of media training, trainees must “fail forward” by making and learning from their mistakes to enhance their growth.

Media training sessions help spokespeople learn how to speak with members of the press, providing skills that empower any interviewee to navigate interviews and communicate clearly with reporters.

When apologizing, being sincere and honest is important.

Just look at the race for the 2016 presidency, where a lack of quality media training has produced some cringe-worthy moments for candidates.